Wednesday, March 3, 2010

Studio Absolute Moves to Tumalo, OR

April 1 marks the first day in our new Tumalo studio. For the next few weeks, we are working hard to turn our freshly built-out space into a work of art that reflects the progressive brand of our firm.

Tumalo, for those of you unfamiliar with the area, is a little gem on the outskirts of Bend, Oregon. The Deschutes River is only about a block away from the studio! We appreciate that we’re close enough to Bend to be accessible, but far enough out that it feels like we’re on a creative retreat. We're also excited to share the same building as Bellatazza Coffee and world renown photographer, Kevin Kubota of Kubota Photography.

On May 13th, from 4:30-6:30 we are celebrating the move by hosting an AD Fed Mixer/open house at the new location. The studio is located at 19855 4th Street. The mixer is being sponsored by Volcano Vineyards and is open to the public. An RSVP is greatly appreciated.

April is going to be a big month for us! We're also preparing to launch the new Studio Absolute website in April coinciding with the move. The new studio space has a fresh, urbane style that we wanted to communicate through every touch point of our brand. From our physical location to logo, print marketing material, or website–each interaction with our brand should be telling the same story. The new website will be an extension of our brand and will deliver the same user-friendly experience our clients enjoy about working with us.

For more information about Studio Absolute or the upcoming AD-Fed Mixer, please contact Cheryl McIntosh at 541-280-0086 or cheryl@studioabsolute.com.

Cheers!

Press Release - Lenity Group Rebrand

A NEW NAME, AND A FRESH APPROACH TO SENIOR HOUSING PLANNING AND DESIGN

Lenity Group Brings a Fresh Approach to Senior Housing Planning & Design

2010 Marked a new beginning for Lenity Group, a Salem-based senior-housing planning and design firm. Principals, Kristin Newland, Marcus Hite, and Dan Roach, AIA took the helm after Cliff Curry, a long-time Salem and Bend resident, retired in December from his role as President of Curry Architecture.

Curry founded Curry Architecture nearly 30 years ago. Together with partners such as Holiday Retirement and Colson & Colson General Contractor, Inc., Curry and his team built a legacy in the senior living industry launching over 350 successful senior housing facilities during his career.

Lenity Group provides a simplified approach to senior housing development by offering planning, design, architecture, engineering and construction services under one roof. The firm employs 15 staff including architects, a professional engineer, draftspersons, land use and permit specialists, a senior title officer, construction administrators, and support staff.

Lenity Group provides a simplified approach to senior housing development by offering planning, architecture, design, and construction services under one roof. The firm currently employs 15 staff including architects, a professional engineer, draftspersons, land use and permit specialists, a senior title officer, construction administrators, and support staff. They also partner with the Tumalo-based branding and graphic design firm, Studio Absolute, to establish a competitive and unique brand for each new senior living facility. Seeing to these details sets Lenity Group apart as full service planning and design firm.

“The skill set, experience, and longevity of our team in the senior living industry allows us to move through the details with agility. From initial negations through construction, the process is completely streamlined. Our 30-year industry partnerships make it possible to offer comprehensive services with very competitive pricing for our clients.” Kristin Newland, Principal

Lenity Group partnered with the Bend-based branding and graphic design firm, Studio Absolute, to launch their new name, brand identity, and website. You can visit the new Lenity Group website at www.lenitygroup.com, or contact Kristin Newland at Kristin@lenitygroup.com or 503-399-1090 for more information.